Aspire Software adds Seekda to Hospitality Technology Portfolio

Seekda joins Aspire in a strategic move to redefine Hospitality Technology 

Aspire Software is pleased to announce the integration of Seekda, an innovative Austrian company specializing in hospitality technology solutions. This strategic move, steered from Valsoft Corporation’s latest acquisition, combines the strengths and expertise of two industry leaders and marks a significant milestone in the world of hospitality software.

Seekda joins more than 70 other software companies under Aspire’s operating structure, with several of these in the hospitality industry. This alignment is a testament to our commitment alongside Valsoft to driving growth and innovation for current and future clients.

What Seekda brings to Aspire

The integration of Seekda into Aspire will bring together their respective expertise leveraging Seekda’s well-established presence in the European market and Valsoft’s expansive international network. As a result, customers can expect a transformation in the way they access services and support with localized solutions tailored to meet their unique requirements. Aspire’s ongoing R&D will further accelerate Seekda’s innovation capabilities to continue developing state-of-the-art solutions.

“We are excited to welcome Seekda to our hospitality portfolio. Their expertise in delivering innovative booking technology to the hospitality industry is a perfect fit with Valsoft’s established hospitality portfolio”, said Kent Howard, Operating Partner at Valsoft. “Seekda’s integration into our growing ecosystem reinforces our commitment to advancing the hospitality sector and empowering our customers with best-in-class solutions.”

“We are thrilled that Seekda is becoming part of the Valsoft family,” said Klaus Niederacher, Managing Director of Seekda. “Valsoft’s expertise in hospitality technology aligns perfectly with our vision for growth and innovation. We are excited about the opportunities this acquisition brings to our customers, partners, and employees, and are confident that together we will redefine the future of hospitality software.”

As part of Aspire’s growing portfolio of software companies, Seekda will continue to operate as an independent entity, maintaining its brand, management team, and regional presence. Valsoft and Seekda are committed to ensuring a seamless transition for all stakeholders. Existing Seekda customers can expect continued support and product enhancements, and Aspire’s global network will introduce Seekda’s solutions to new markets, opening doors to exciting growth opportunities.

About Seekda

Seekda is an Austria-based company known for its forward-thinking solutions in hospitality technology. Its suite of software solutions addresses the specific needs of the hospitality industry, enabling hoteliers to improve their operations and guest experience. Seekda’s portfolio includes a powerful booking engine (KUBE), connections to the most popular OTA and meta channels, as well as hotel management systems (PMS) and access to exclusive loyalty programs.

About Valsoft

Valsoft, a Canada-based company specialized in the acquisition, management, and growth of vertical market software companies. With a portfolio of more than 70 companies operating in various industries, Valsoft is committed to driving innovation, growth, and success across its diverse businesses.

About Aspire Software

Nurture. Enhance. Grow. As the operational arm of Valsoft Corp, Aspire operates and manages Valsoft’s global portfolio of wholly owned software companies, providing mission-critical solutions across multiple verticals. By implementing industry best practices, Aspire Software delivers a time-sensitive integration process, and the operation of a decentralized model has allowed it to become a hub for creating rapid growth by reinvesting in its portfolio.

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